FOR IMMEDIATE RELEASE
OCTOBER 2, 2009 | 8:00 AM EDT

READING, PENNSYLVANIA – Albright College's Alpha Sigma Phi fraternity is raising money for the Lance Armstrong Foundation with its third annual Pond-a-Thon.

More than a dozen fraternity brothers have been taking shifts wading around in the college's Sylvan Pond and collecting donations to mark Armstrong's LIVESTRONG Week.

The event started Wednesday and wraps up Friday, October 2nd at 5 p.m., which is LIVESTRONG Day. All proceeds will benefit the Lance Armstrong Foundation, which supports local programs that benefit cancer survivors.

The organization was founded in 1997 by Armstrong, a bicycle racer who survived cancer and has since won the Tour de France seven times.

Last year, the fraternity raised nearly $1,000, chapter president Brian Benusa said. This year, the goal is $2,500. "The pond is a huge icon at the college and I think people enjoy seeing us splash around in the water, having a good time," Benusa said. "We decided to do it earlier this year. We didn't want to get frostbite or anything,"

Throughout the week, members of the fraternity also have been raising money and cancer awareness by distributing pamphlets, selling LIVESTRONG wristbands and starting a donation wall in the campus center.

Reprinted without permission from Reading Eagle (www.readingeagle.com) by Ryan McFadden, reporter.

MEDIA CONTACT:
Steve Latour, Director of Chapter Services
This e-mail address is being protected from spam bots, you need JavaScript enabled to view it  | 317.843.1911 ext. 235

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Alpha Sigma Phi Fraternity, Inc. was founded at Yale University in 1845, and currently recognizes 68 chapters and colonies across the country. The Fraternity aims to be the co-curricular organization of choice for discerning young men through the provision of an enriching brotherhood experience and a full range of character and leadership development opportunities. The national headquarters of Alpha Sigma Phi Fraternity is located in Carmel, Indiana.